Building an organic community in discord
100 Twitter retweeting influencer campaigns
New York city truck campaign stunt
Our Discord community manager was able to implement a variety of strategies to establish a genuine community in the discord channels. These techniques comprised not just the daily freebie and contest tactics but also a great deal of helpful listing sites that attracted a sizable number of genuine NFT-minting crowds to our community.
A massive Twitter influencer campaign was planned well ahead of the mint date and the execution even brought big surprises to the team. The influencers not only tweeted and retweeted but communicated creatively to their followers who in turn became potential NFT buyers. The top 100 influencers pinning the tweet on their respective pages during the project's mint day, made a huge difference by creating a 150% increase in the website’s mint landing page.
We make dreams come true & from years of experience in advertising, we gained connections with some esteemed people who helped us execute this VIRAL PR STUNT without spending thousands of dollars and made the heads turn to our advertisement. We noticed a 124% increase in website traffic and engagement after the campaign. The truck went around NYC with the mint barcode that made people get their NFTs on the go.
Increase in daily website visits
Return on AD spent
Mint rate on Mint Day
Impressions from the truck campaign
"We would like to thank one of our marketing partners as well as our airdrop managers @eon8 for making a super successful whitelisting campaign, Their assistance in helping us successfully reach 25k participants already! The dream of marketing my project in NYC times square was finally manifested through the eon8 team, The truck campaign helped us feature in different PR communities that in turn brought us ROI during the mint phase."
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